The Importance of Sales Forecasting Methods

Wouldn’t it be wonderful if you could have a crystal ball into your restaurant’s future to see the sales that will come in? Think of all the planning you could accomplish – you would know how much staff to schedule, how much inventory to have in stock, and what you should put in place for…  Continue Reading »

Stretch Holiday Classics With 2016 Flavor Trends

It is officially the holiday season which means your restaurant is in full swing preparing for increased traffic and planning ways to beat out the competition. Everyone is searching for the perfect restaurant to host their work party, friend get-togethers, and out-of-town family for holiday celebrations. One way to impress guests and keep them coming…  Continue Reading »

Sell the SIZZLE, Not the Steak: Increase Restaurant Sales

  You have probably heard the saying “Sell the Sizzle, Not the Steak.” This essentially means you should be selling the benefits of your product instead of the features, or selling people what they want as opposed to what they need. Anyway you say it, this phrase comes down to the simple fact that consumers…  Continue Reading »

How to Use Halloween to See Spookily-Good Restaurant Sales

Halloween is one of the most fun holidays throughout the year. People are looking for the best place to go where they can dress up, spend time with friends, and enjoy great drinks and eats. When you celebrate Halloween as a restaurant, you can take advantage of an excellent opportunity to increase restaurant sales. There…  Continue Reading »

Scheduling Secrets Revealed – 5 Secrets to Success

Losing focus on different parts of your establishment is easy when you are busy with managerial duties. It may seem easier to quickly fill out a schedule last minute and send it out to employees without doing much research on staffing needs or employee availability, but this is a surefire way to frustrate employees to…  Continue Reading »

Birds of a Feather – 4 Restaurant Recruitment Strategies

The perception of indifference from employees is the number one reason why a person will never do business with a company again. In a restaurant where a customer spends all of their time interacting with employees, this impression can make or break your business. The difference between an okay performance and a great performance from…  Continue Reading »

4 Restaurant Marketing Tips for Back to School Season

It is back to school season and families are busier than ever! Transitioning into the back to school routine takes some time. When you add in all the fall activities that kids are apart of or want to attend, parents spend most of their time shuttling their family with little time to plan for dinner….  Continue Reading »

Prepping for Labor Day

The last holiday before Thanksgiving, Labor Day, is approaching. This holiday presents an excellent opportunity to gain more customers, and therefore more sales and exposure, for your restaurant. Yet this holiday holds a bit of a double edged sword. Depending on the weather, you could have a swarm of people or a ghost town. So…  Continue Reading »

Slow Sales Problem vs. Symptom

Here is the deal – often restaurants blame problems they are having on slow sales without looking at the reason for slow sales. Some restaurant owners even resolve themselves to believing that their restaurant just has an ongoing sales problem. But slow sales are always a symptom and never, ever, the problem. There is a huge difference…  Continue Reading »

Training Never Ends – Steps to Improve Shift Planning

Training is one of the most important things you can do as a restaurant manager to make your team more successful, therefore seeing more sales. Many managers have their initial training programs and only hold team meetings sporadically to continue education on processes or specials. This is not the best way to keep your team…  Continue Reading »